We could compare storytelling with Dorothy’s pet Toto, who accompanies her during the search for the Wizard of Oz. Find out in which aspects they are similar to each other and discover the differences between them.
The goal of all the content that gets published on the Writing-Friendly Blog is to help you find the Marketing of Oz. That is why marketing stories have an essential role in the blog.
Namely, storytelling is like the dog, Toto, who accompanies Dorothy through the land of Oz.
Nevertheless, in the movie, Dorothy is the protagonist, whereas Toto accompanies her. The adventure consists of searching for the Wizard of Oz.
On the contrary, in the Writing-Friendly Blog, you’re the protagonist, while marketing stories accompany you. The adventure is about finding the Marketing of Oz.
In the end, the adventure of Dorothy and her companions finishes when they find the Wizard of Oz. In our case, after we find the Storytelling of Oz, the adventure begins.
To say “yes” to this adventure, start by reading the posts from the category “Storytelling”. Learn more about the potential of marketing stories. Find out how they can contribute to your company’s positive results.
To say “YES” to the adventure, please sign up for the newsletter. You’ll receive the latest post every 15th of the month. Besides, I’m preparing surprises (only for the subscribers).
Let the adventure begin!
I’m waiting for you in the comments.
Stasa
Coronavirus has taught us many lessons. One of them is that storytelling isn’t dead. Find out how marketing stories survived the pandemic and discover storytelling in the time of corona. We learned a lot during quarantine and the most difficult moments in the fight against coronavirus. For example, we have seen that Read more…
Storytelling has evolved. It went through the three stages: storytelling 1.0, storytelling 2.0, and storytelling 3.0. A few years ago, marketing gurus were assuring us that storytelling was dead. In their opinion, the art of narration gave way to creating stories and the ability to live them. The concepts of Read more…
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