We could compare storytelling with Dorothy’s pet Toto, who accompanies her during the search for The Wizard of Oz. Find out in which aspects they are similar to each other, and discover the differences between them.
The goal of all the content that gets published on the Writing-Friendly Blog within this category of posts is to help you find the Marketing of Oz.
In other words, marketing stories play an essential role in the blog.
Storytelling is like the dog, Toto, who accompanies Dorothy through the land of Oz.
Nevertheless, in the film, Dorothy is the protagonist, whereas Toto accompanies her.
The adventure consists of searching for the Wizard of Oz.
On the contrary, in the Writing-Friendly Blog, you’re the protagonist, while marketing stories accompany you.
The adventure is about finding the Marketing of Oz.
In the end, the adventure of Dorothy and her companions finishes when they find the Wizard of Oz.
In our case, after we find the Storytelling of Oz, the adventure begins.
To say “yes” to this adventure, start by reading the posts from the category “Storytelling”. Learn more about the potential of marketing stories. Find out how they can contribute to your company’s positive results.
To say “YES” to the adventure, please sign up for the newsletter. You’ll receive the latest post every 15th of the month. To top it off, I’m preparing surprises only for the subscribers.
Let the adventure begin!
I’m waiting for you to comment on my posts, share them, and subscribe to the newsletter. :)
Stasa
Today’s post is nothing like other posts, published on this blog. It’s a story that starts with the question: “What is interactive storytelling?” And how does it end? Well, its end depends entirely on you. What is interactive storytelling? Today’s story begins with this question. Its main character is you. Read more…
Coronavirus has taught us many lessons. One of them is that storytelling isn’t dead. Find out how marketing stories survived the pandemic and discover storytelling in the time of coronavirus. We learned many valuable lessons during the quarantine period. For instance, we’ve seen that the planet recovers due to the “retreat” of humans. Read more…
Storytelling has evolved through three stages: storytelling 1.0, storytelling 2.0, and storytelling 3.0. Discover what storytelling 3.0 means, and find out what its characteristics are. A few years ago, marketing gurus were assuring us that storytelling was dead. In their opinion, the art of narration gave way to concepts such Read more…
How to perform compelling storytelling? What does it mean “both EURO and NEURO”? And what does a donkey have to do with storytelling? How to perform compelling storytelling? Which way can you get the art of storytelling to meet your business goals? Before I learned the basics of neuromarketing, I thought Read more…
Copywriting and storytelling can help a business establish and maintain effective communication with its potential customers. Learn where and how it happens. When someone says the word “wedding”, most people will probably think of: Two PERSONS willing to start a new life chapter together; A wedding CEREMONY and further celebration; Read more…