Open the UX-File and discover who (and what) contributes to making the digital user experience as positive as possible. So far, I’ve published several posts, answering different questions about the type of writing that improves the user experience (UX writing): What the UX writing is; Which blog posts are the Read more…
We could compare UX writing with the Tin Man that accompanies Dorothy during the search for the Wizard of Oz. Find out in which aspects they are similar to each other and discover the differences between them.
UX content: the Tin Man of the Wizard of Oz
Namely, UX writing is like the Tin Man who participates in the search for the Wizard of Oz. He does that to ask the wizard for a heart.
Nevertheless, in the movie, Dorothy is the protagonist, whereas the Tin Man accompanies her. Their adventure consists of searching for the Wizard of Oz.
On the contrary, in the Writing-Friendly Blog, the protagonist is you, while UX writing is the one that accompanies you. The adventure revolves around finding the Marketing of Oz. However, the intention here is not to ask for a heart or getting one.
In this adventure, we show empathy because we know that all the users have heart.
Discover the “UX writing” posts
In the end, the adventure of Dorothy and her companions finishes when they find the Wizard of Oz. In our case, after we find the Marketing of Oz, the adventure begins.
To say “yes” to this adventure, start by reading the posts from the category “UX writing”. Learn more about the user experience. Find out how it can contribute to your company’s business results.
To say “YES” to the adventure, please sign up for the newsletter. You’ll receive the latest post every 15th of the month. Besides, I’m preparing surprises (only for the subscribers).
Let the adventure begin!
I’m waiting for you in the comments.